Kuflink Bridging has appointed Susan McBoyle as its new marketing manager as it continues its expansion following the move to new offices at the end of last year and receiving full authorisation.
McBoyle (pictured) joins the Kent based lender from lawyers Haynes and Boone CDG LLP, where she was responsible for marketing and business development planning.
Between 2003 and 2010 she worked at Prudential as marketing manager and subsequently as quality & planning manager and finally brand manager before moving to Barclays Corporate as brand and national campaign manager. Following two years at solicitors, TG Baynes as marketing manager, she filled an intermediary marketing role at NS&I.
Narinder Khattoare, sales and marketing director, said: “We are particularly fortunate to have Susan join us. Her experience built while working across a number of blue chip companies will be extremely valuable as Kuflink aims to take its place as a major player in the bridging market.
“With her insight and enthusiasm, we are sure that Kuflink Bridging’s journey towards its goal will become a reality that much faster.”
McBoyle added: “I am delighted to be joining Kuflink Bridging. It is a business which is already demonstrating great ambition and flair in its chosen field.
“I am looking forward to working with the directors and staff to bring Kuflink to a wider audience, increase its visibility and reach its goals.”