Specialist Mortgage Group (SMG) is offering other packagers access to its online CRM with free data migration to reduce the cost of accessing the new technology to a minimum.
CRM is the second product from SMG’s LenderLink; its free ‘Source, Select, Refer’ product has seen over 2,000 finance intermediaries to sign up.
Brokers can sign-up for the system then search and select from more than 2,500 products across specialist first and second charge mortgages, as well as bridging and development loans and buy-to-let deals.
Lenderlink is fully API integrated with Together Money, Optimum Credit, United Trust Bank, Shawbrook Bank, Precise Mortgages, Paragon Bank West One Loans, Masthaven Bank, Evolution Money, 1st Stop Group, Step One Finance and Spring Finance.
The Cardiff-based finance firm says that Lenderlink users have successfully transferred 17,000 APIs to its lender panel. Underwriting tools and a cloud document storage facility helps users manage their client’s relationships and those with finance intermediaries and lenders, valuers, accountants and solicitors.
Lenderlink was developed by SMG’s own team to replace its outgoing legacy system, Target Bluechip.
Matt Cottle (pictured), CEO at SMG, said: “With the current situation driving brokers towards homeworking solutions in these uncertain times, Lenderlink CRM offers end-to-end packaging for specialist mortgage brokers on desktop, tablets and smartphones. Unlike other systems, it encompasses everything in one place at one simple cost-effective price.”
Jamie Millan, director at Willows Finance, added: “We’ve been using the Lenderlink sourcing and API system for several years. You could tell Lenderlink was going to be ground-breaking in our industry within the first few minutes of being shown it. It wasn’t a case of deciding if we should go for it, it was a case of how quickly we could get it.”