The Mortgage Lender Benchmark has returned to establish which lenders are providing the best service to mortgage brokers and their customers in the midst of a global crisis.
From today until 3 May 2020, mortgage brokers will be able to share their feedback about the last five lenders they’ve done business with, be it banks, building societies, specialist or lifetime lenders.
For the first time, this research will also ask brokers to rate the technology they use, including criteria and sourcing systems. Brokers will receive a £10 Amazon voucher in return for sharing their thoughts.
This is the fourth edition of the Mortgage Lender Benchmark, which is a bi-annual independent research study that helps lenders to understand what brokers really think about them and how they compare with other lenders.
Run by Smart Money People, the UK’s financial services review and insight business, brokers are asked about lenders’ criteria, speed, eligibility, communication and relationship managers. They are also asked to share what they like about each lender and what could be better. Smart Money People uses its proprietary machine learning algorithms to analyse the free text commentary left by brokers.
Nate Harwood, co-founder of Smart Money People, said “It’s clear that the coronavirus is having a severe impact on the British economy, including the mortgage market. In these uncertain times, the Mortgage Lender Benchmark sets out to help lenders by providing actionable insight that enables them to better understand, and ultimately enhance their intermediary propositions.
“How individual lenders handle these challenging market conditions will prove to have profound and long lasting consequences.”
Smart Money People says that mortgage networks and clubs will also be able to better understand how the feedback left by their brokers compares against that left by brokers across rival networks and clubs.
468 brokers gave their feedback on 93 lenders as part of the last Mortgage Lender Benchmark report which was released in December 2020. Alongside league table data, the study produced 44 pages of SWOT (strength, weaknesses, opportunities and threats) analysis on individual lenders, providing a unique broker insight of banks, building societies, specialist and lifetime lenders.
To complete the survey, please visit https://smartmoneypeople.com/mortgage-lender-benchmark
