Vizolution has launched new functionality for its screen sharing for financial services solution, vScreen.
Click-to-Call can provide customers with “instant” access to a sales agent, the firm claimed.
Vizolution said Click-to-Call, which can be white labelled, is an integrated link between online and offline; a process to bring a customer into a vScreen session which the customer can access from a website or via a company’s outbound email campaign.
The customer clicks on the Click-to-Call button in their email or on the web, enters their details and is forwarded to a holding page for their vScreen session and waits for an agent to join them. The agent is instantly notified that there is a customer waiting, is told the customer’s details, then can select and phone them immediately at the same time joining them on a visual vScreen session.
Bill Safran (pictured), CEO of Vizolution, said: “This new vScreen functionality gives the customer more control over when they speak to a member of staff and what they speak to them about. It also dramatically increases the effectiveness of outbound email campaigns by making it incredibly simple for the customer to take the next step to speak to an adviser or find out more about a product.
“The visual element of the vScreen session then helps to ensure that they are fully engaged and contributes significantly to conversion rates. The additional benefit to the financial services company is that they can choose when to display the Click-to-Call button and what it should say and can alter this at different times of the day or night.
“This new functionality will make a dramatic difference to the way financial services organisations interact with their customers and to their rate of call to sale conversions.”