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Andrew Freeley joins HML subsidiary

by Kevin Rose
24 June 2014
Andrew Freeley joins HML subsidiary
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Andrew-Freeley

HML has appointed Andrew Freeley as managing director of Specialist Mortgages Services (SMS), an HML subsidiary.

Freeley (pictured) has 15 years of experience in the financial services sector, including head of strategy and planning for UKAR and strategy director for Skandia Investment Group.

He started his career as a management consultant for Ernst & Young, delivering major strategic change programmes for financial services clients.

He said: We are very excited by the growth potential of SMS, which adds a new dynamic and suite of capabilities to HML’s business in both the UK and Ireland. Since the launch of the MMR, we have experienced a high volume of calls from customers who want mortgage advice, demonstrating the importance of regulated advice in the post-MMR world. SMS efficiently delivers this for our clients and ensures customers receive high-quality advice to help them achieve appropriate outcomes in a fair, transparent and well-governed manner.

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“Our market-leading advanced analytics capability supports HML’s service to clients and also provides expertise to a range of other clients requiring analytics to help drive customer strategies and collections effectiveness, an example of which is our focus on recovering mortgage shortfall debt.

“With legal title management, SMS, coupled with HML’s expertise in mortgage servicing, has the capability to provide an end-to-end mortgage management solution for clients wishing to invest in mortgage portfolios. Over the coming months, SMS will play an increasingly important role in HML, delivering diversification and growth.”

Andrew Jones, chief executive officer at HML, added: “I am delighted to welcome Andrew as managing director of SMS. His wealth of experience in the financial services sector is a great asset and will enable us to further develop SMS, both in the UK and Ireland.

“There is certainly a lot for lenders and mortgage portfolio investors to consider at the moment, and HML together with SMS have the experience and track record of delivery to support clients and their customers through this period and beyond.”

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