Generation Home has become the latest member to join the Intermediary Mortgage Lenders Association (IMLA).
IMLA now totals 67 members, comprised of 52 full members and 15 associate members.
Generation Home, founded in 2019, is focused on providing affordable solutions for first-time buyers. By encouraging buyers to enhance their borrowing potential with friends and family funds, Generation Home specialises in connecting first-time buyers with a range of 95% and 90% LTV products on standard properties and new builds.
Its income booster features allow lenders to expand their budget and build their own equity stake, helping many with the opportunity to afford their first mortgage.
Newly appointed commercial director, Peter Docker (pictured), will represent Generation Home at future IMLA meetings.
He said: “We’re delighted to become full IMLA members. Being a member gives us the chance to collaborate with other leaders in the sector, it’s only by working together that we can collectively deliver much-needed change to the housing market.
“We look forward to engaging with the association’s wider membership over the coming months, contributing our unique perspective on the first-time buyer space.”
Kate Davies, executive director of IMLA, added: “It is great to be able to welcome Generation Home as the latest full member of IMLA and we look forward to hearing their unique perspective at our upcoming engagements.
“While they’re new to the field, they’re undertaking some very exciting work in the FTB market so we’re eager to hear the insight they can share as a new player.”