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Hanley Economic BS to push self-build throughout 2019

by Kevin Rose
22 January 2019
The Skipton cuts new build rates
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The Hanley Economic Building Society has begun a 2019 self-build campaign as it seeks to outline borrowing options to a wider audience.

The Society has confirmed that it will have, or had, a presence at the following events:

  • Homebuilding & Renovating Show at Farnborough International Exhibition & Conference Centre – 19th & 20th January
  • Self-Build & Design Show at Peterborough Arena – 9th & 10th March
  • Homebuilding & Renovating Show at Scottish Event Campus (Glasgow) – 1st & 2nd June
  • Grand Designs Live at National Exhibition Centre (Birmingham) – 9th – 13th October

The Hanley Economic BS in the process of revamping its self-build lending guide to offer further support, advice and expertise to self-builders and intermediary partners.

It is also embarking upon a wide-ranging marketing and advertising campaign over the course of the year.

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The Society entered the self-build sector in 2008 distributing its products through self-build specialist finance providers. It has helped hundreds of customers to build their own homes and is looking at ways to better engage with the intermediary market to strengthen its support within this complex sector.

David Lownds, head of marketing & business development at the Hanley Economic Building Society, said: “This campaign underlines our ongoing intention of constructing a competitive and well-rounded self-build offering which self-builders and intermediaries can have full confidence in.

“We have come a long way in the past year. We launched our very first fixed rate self-build product to add variety to our proposition and extended our self-build offering into Scotland. Since its launch in November we have seen enquires from Scottish brokers steadily grow, and with Spring not too far away we expect a natural increase in self-build demand across the UK.”

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