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Protection Guru to add UnderwriteMe platform to research system

by BestAdvice
20 July 2023
Majority of ARs want to use another sourcing system
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Protection Guru has announced that it will shortly be adding UnderwriteMe’s Protection Platform as a quotation and new business processing option within their Protection Guru Pro Quality, Price and Value research system for life insurance, mortgage protection, income protection and critical illness.

Ian McKenna, Protection Guru founder, said: “Our partnership with UnderwriteMe uniquely provides advisers with a solution that can meet two major protection new business obligations for Consumer Duty. The ability to include an assessment of value, based on quality and price and, in addition, present a client with a comparative personalised underwritten price at the time of advice.

“By bringing together our market leading quality and price assessment, service, and UnderwriteMe’s peerless, new business processing capability jointly, we are delivering a solution that can enable advisers to carry out extensive analysis of quality and price to meet the new FCA obligation to address value in any recommendation and an unequalled ability for advisers to offer fully underwritten pricing in a matter of minutes.

“This is the first in a series of additional strategic integrations we are putting in place to enable protection on mortgage and wealth advisers to give the best possible advice on life, mortgage protection, income, protection, and critical Illness plans in ways that are streamlined to fit their business processes.

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“The protection gap can only be fully addressed when we make it easy for advisers with different specialities to provide comprehensive advice and get plans in force in minutes rather than weeks.”

Mark Cracknell, commercial director from UnderwriteMe, added: “We are delighted to be launching the integrated proposition with Protection Guru Pro. This integration is the next step in making UnderwriteMe’s Protection Platform a unique experience for advisers and their customers. Our partnership is pivotal with Consumer Duty round the corner, ensuring advisers are compliant whilst removing barriers, making protection more accessible to them and their customers.

“We look forward to working with Protection Guru and advisers to realise the full value of the integrated proposition.”

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Company Number 11335497. Registered Office: Unit 1, E.M.P. Building, 4 Solent Road, Havant, Hampshire PO9 1JH

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